I'm not sure how on earth it escaped my attention that the Italian Market Festival is this weekend, but it is and you can bet that's where I'll be with the kids tomorrow.
Visit the website--and head down to 9th street tomorrow from 10am until 5pm.
BlogHer Ad Network
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Retail--The City
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Lolli Lolli : Unique Children's Toys and Gifts - Open House
- Karl's
Baby, Infant, Child and Teen Clothing, Furniture, and Accessories-Karl's - The Children's Boutique
Retail--The 'Burbs
May 15, 2010
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Got Milk?
Happy New Year (a little late!) from Philadelphia Moms! I'll be honest: with a new baby due next week, I've gotten sort of lazy. I received the following press release from the good folks at the Got Milk? Campaign and I'm just going to post it here. But it sounds like a great event! See below:
‘GREAT GALLON GIVE’ VISITS PHILADELPHIA TO DISTRIBUTE THOUSANDS OF GALLONS OF FREE MILK TO AREA RESIDENTS
Nation’s Milk Processors Launch the ‘Great Gallon Give’ to Help Make It Easier for America’s Moms to Build Strong Families in 2010
[Philadelphia] (January 8, 2010) – With the start of the New Year, the nation’s milk processors want to make it easier for America’s moms to set the table with milk and build strong families in 2010.
The National Milk Mustache ‘got milk?’ Campaign launches a new initiative this week called the “Great Gallon Give.” From coast to coast, the new program will give away hundreds of thousands of gallons of milk – the equivalent of more than three million servings – to help raise awareness of the important role milk plays in building strong families.
The “Great Gallon Give” will be in Philadelphia on Friday, January 15, 2010 at the Reading Terminal Market from 11AM-2PM. Local milk processor Lehigh Valley Dairy has teamed up with the National Milk Mustache ‘got milk?’ Campaign to supply Philadelphia residents with thousands of free gallons of milk while supplies last.
In an effort to help families in need, area processors will also be supplying gallons of milk to a local food bank as a part of MilkPEP’s partnership with Feeding America, the country’s largest network of food banks that serves more than 25 million people facing hunger in this country.
Philadelphia residents can get involved by visiting the event and by passing a virtual gallon of milk to friends on Facebook (Facebook.com/MilkMustache). For every virtual gallon passed, $1 will go to Feeding America.
“We want to salute moms for all they do to help build strong families,” said Vivien Godfrey, CEO of the Milk Processor Education Program. “When you sit down to a meal together, you’re doing something good for your family. When you set the table with milk, you are providing your family with the most nourishing choice possible.”
At the “Great Gallon Give” event in Philadelphia, families can receive a free gallon of milk while supplies last, pose like their favorite celebrity for a free souvenir Milk Mustache photograph and speak to a local registered dietitian about the many health benefits of drinking lowfat and fat free milk.
Milk’s Role in Building a Strong Family
“Milk is an easy and affordable way for moms to celebrate their family and make sure they get the nutrients they need,” Godfrey said. “At less than 25¢ per glass, milk is a nutritional bargain. It offers more nutrients per penny than virtually any other drink. The nutrients in milk are particularly important for growing children, who frequently fall short in calcium, vitamin D, potassium and magnesium – all nutrients supplied by milk.”
In recent years, soft drinks and sugary fruit drinks have been edging out milk at mealtime, but these drinks do not provide the nourishment kids need. Studies show that kids who regularly drink lowfat milk instead of these sugary beverages have better quality diets, stronger bones and tend to be leaner.
Whymilk.com also features a variety of content designed to help you build a strong family. The site features the latest tips, information and stories from the latest Milk Mustache celebrities and expert contributors. Also, by using the “Milk for All Ages” tool on the site, you can determine how milk helps you and your family be your best at any age.
To start participating in the Great Gallon Give, visit WhyMilk.com, you can register for a chance to win a year’s worth of free milk. The first 125,000 people to enter the contest will receive a downloadable coupon for free milk with purchase.
About the National Milk Mustache "got milk?"® Campaign
The Milk Processor Education Program (MilkPEP), Washington, D.C., is funded by the nation's milk processors, who are committed to increasing fluid milk consumption. The National Fluid Milk Processor Promotion Board, through MilkPEP, runs the National Milk Mustache "got milk?®" Campaign, a multi-faceted campaign designed to educate consumers about the health benefits of milk. For more information, go to www.whymilk.com. Deutsch, A Lowe and Partners Company, is the creative agency for the National Milk Mustache "got milk?®" Campaign.
About Feeding America
Feeding America provides food to more than 25 million low-income people facing hunger in the United States each year. The Feeding America network of more than 200 food banks serves all 50 states and supports about 63,000 local charitable agencies and 70,000 programs, which provide food directly to individuals and families in need.
